Tag Archives: Ezypay

7 more Links to Create Memorable Customer Experiences Using Social Media

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Ezypay creating memorable customer experiences
Great Customer Service from Zappos

Social media – fun place to be right?  Not much value for businesses?  Personally I am not sure about that but it seems like everyone has a Facebook presence and maybe even a LinkedIn profile or Twitter account.  However if you do are you really making the most of these channels to create memorable customer experiences?

 

I have found these 6 links on how to create memorable customer experiences using social media.  Enjoy!

Social Customer Experinces - Mashable
7 Ways to create memorable custoemr experineces with social media - Slideshare
Using Mistakes to Make Memorable Moments for Your Business – The Social Customer
Twitter can be Human - Orange Envelopes
How Sainsburys customer service goes viral – Blog to your drop
Zappos – WOW Customer Service - Myra Golden Media

I really like the first link.  Can you see yourself using the tips in your business?

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How to Create Memorable Customer Experiences Using Social Media – Step 7 – Stand Out From the Crowd

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I recently found this great article with 7 Ways to Create a Memorable Customer Experience with Social Media.   They are really simple, but easy to follow steps that everyone can do in their business.  I know we are all time poor so I thought that I would break it down into a step by step guide.

Step 1: Give Your Customers a Place to Talk 

Step 2: Integrate Social Media into your Customer Service

Step 3: Activate Your Existing Customer Base

Step 4 – Be Proactive

Step 5 – Reward Influencers

Step 6 – Create Compelling Content

Here is the seventh step in the series – Step 7: Stand Out From the Crowd

Humanise the interaction to stand out from the crowd.  So you can provide a real go to place for fans.  Have a look at a couple of Facebook pages like Havianas, Zappos, and Bubble O’ Bill Ice Cream to see the fun that they are having.

Have you seen some great examples of this?

Here is the link to the full article http://mashable.com/2011/11/03/social-customer-experience/

How to Create Memorable Customer Experiences Using Social Media – Step 6 – Create Compelling Content

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Ezypay's Creative Memorable Customer Experiences with Social media

Creat Compelling Content

I recently found this great article with 7 Ways to Create a Memorable Customer Experience with Social Media.   They are really simple, but easy to follow steps that everyone can do in their business.  I know we are all time poor so I thought that I would break it down into a step by step guide.

 

Step 1: Give Your Customers a Place to Talk 

Step 2: Integrate Social Media into your Customer Service

Step 3: Activate Your Existing Customer Base

Step 4 – Be Proactive

Step 5 – Reward Influencers

Here is the sixth step in the series – Step 6: Create Compelling Content

I have noticed lately that more and more people are creating content.  However when I see the title and think “Cool – I am really interested in this topic” I open it, read it and then realise that the content wasn’t really about the title.  Great title but not really compelling content.  I feel a little like I have been tricked.

Anyway compelling content must:

  1. Be relevant
  2. Title and content should be aligned
  3. Make a connection back to your business
  4. Be useful

Where are you finding compelling content from at the moment?

Here is the link to the full article http://mashable.com/2011/11/03/social-customer-experience/

Focus on Culture and You will Create Memorable Customer Experiences

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Ezypay attends Tony Hsieh Delivering Happinesss seminar

Focus on work place culture

 We recently went to a talk by Tony Hsieh the founder of Zappos.com.  He delivered a presentation on delivering happiness (through company culture) and how that translated into profit for his business.

Simply put – his message was focus on culture and you will create memorable customer experiences.

I have put together my notes from the talk on 14 February 2012 in Sydney.  We took along quite few team members.  It was really cool for me walking away and seeing how inspired and affected they all were.  I asked them a couple of questions abou their experience and I have included their answers in the document too.

I hope that you enjoy the notes from Tony Hsieh’s talk and our team’s comments as much as I did. Here it is…201202_Deliverying_Happiness.

New FREE Ezypay Feature

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At Ezypay we are constantly reviewing our systems and listening to your feedback about improving our billing services.

After feedback from different customers, one feature we have been able to introduce is to add business names to customer’s payment transaction on their credit card.  This listing currently appears on the customer’s bank account statement but not their credit card statement.  From 27 February 2012 business names will also appear on the customer’s Visa and MasterCard statements too. 

If you are a customer of Ezypay and would like to more information about these new FREE features please call the customer service team on 1300 300 553 or customerservice@ezypay.com.au, and they will abe able to help